Send a birthday campaign. Comment if it worked for you, and if it didn’t, what was the error and how did you fix it?
- Simply create a segment with a filter
[birthday field] equals today(type the “today” in the field instead of picking a date value).
- Create a simple campaign with a segment source and an email (without any decisions).
- On a new day, contact with birthday will be added and old ones are removed.
- The new ones are put into the birthday email campaign and processed.